Branding and Graphic Design: What Comes First?
Fedora Group believes your first step in marketing your business should be branding. Branding is made possible with graphic design services for logo design and other visual elements. The two are almost indistinguishable. Fedora Group’s services for branding and graphic design are not. As a client, you can mix and match any service you need.
Both branding and graphic design are all about visual elements. Logos, websites, headers, business cards, brochures and more – all fall under both categories of branding and graphic design. It’s just branding includes a strategy and graphic design provides some key building blocks for that strategy.
What is Branding?
Branding is conveying your commitment to delivering on superior products and services to customers through graphics and messaging. Branding goes beyond just graphic design and encompasses the entire customer experience, from visuals to the interactions with the customer. It’s the steps you take, as a business, with design choices and other decisions, to shape the public perception of your company.
Branding Logo Design
Turn your business into an easily recognizable visual of your brand with a custom logo. The logo is an integral part of both branding and graphic design. A memorable logo is paramount in the crowded internet marketing space today. Always use design, font, and color relevant to your business.
Fedora Groups’s Branding Logo Design package includes two initial logo design concepts to choose between and three revisions of the original design to customize it to your preference. The final logo set will include different sizes and types for different applications. All logo options will be available online for your convenience on Fedora Groups’s Branding Suite.